GALILEO X ANDREA DOVIZIOSO
MotoGP Sponsorship: Galileo x Andrea Dovizioso
Galileo is a sponsor of Andrea Dovizioso: the ophthalmic lens brand will ride alongside the Ducati rider in the 2020 MotoGP Championship.
Galileo will be by Andrea Dovizioso‘s side in the questo for the 2020 MotoGP World Championship. The ophthalmic lens brand will appear on the helmet of the Italian rider throughout the 2020 season as a personal sponsor.
For 150 years, Galileo’s story has been one of professionalism, technological research and strong links with partner optical centers.
Luca Bassani, Marketing Manager of BBGR Italia explains the reasons behind a choice: “We are happy to partner with Andrea Dovizioso. We wanted to empower our brand with an Italian sportsman known all over the world, but who also shared the values of our brand. Andrea, like the bike he rides, is an expression of the Italian spirit, commitment, determination, passion, precision and competence. Not only that: he is a champion who wins thanks to the support of a team of great professionals “.
The partnership with Andrea Dovizioso is based on common values.
Born in 1986 in Forlimpopoli, “Dovi” is undoubtedly one of the main Italian protagonists of motor sport in the last decade. After his debut with Honda and the transition to Yamaha, in 2013 Andrea finally arrives at Ducati, with whom he will begin a solid and successful relationship. These are the years of the great evolution of the Borgo Panigale machine, which together with Dovizioso is back at the the top in the pinnacle of two-wheel racing.
Thanks to a winning project, a world-class team and an undisputed talented rider, Dovizioso and Ducati scored an impressive second in the 2017, 2018 and 2019 MotoGP seasons.
If precision, professionalism and technological research are the common foundations from which the partnership between Galileo and Dovizioso is born, it is precisely in the tenacity and hard work that the deepest affinities are to be found: up to the last corner, until the chequered flag flies. And then off, already with the head and heart to another goal.
The Galileo logo will be present on Dovizioso’s helmet throughout the season, ensuring visibility and exposure to the Milan company brand, which will also en enjoying the use of the name, image and fame of the rider for marketing and communication actions . In addition, the operation will also feature hospitality and B2B benefits.
At the basis of this agreement, once again there is the support and advice of RTR Sports Marketing – for more than 25 years a leading agency in the field of sports sponsorships – and SB Consulting Ltd, managing Andrea Dovizioso’s image