Project Info
Client:
Fastweb
Task:
GP Race Fastweb tour
Timing:
February – May 2007
About Project
Fastweb, one of the major Italian broadband telecommunications operators, is the promoter of the Gp Race Fastweb Tour, an involving tour that will be hitting 48 shopping centres from the north to the south of Italy, for a total of 144 days of promotional activity.
The Gp Race Fastweb Tour is managed by RTR which has been responsible for finding partners of the calibre of Yamaha, AMD and Xbox by involving them directly in the event.
A stand designed to make a strong impact and a myriad of prizes await all visitors: every day mobile phone neck straps, t-shirts and Bye helmets will be up for grabs. Visitors signing up with Fastweb will also have the chance to enter a prize draw for two Yamaha scooters and an incredible final megaprize: a Yamaha MT03 with the Fastweb livery.
As well as promoting the latest rates and developments in the Fastweb world, the stand will also play host to some exciting entertainment thanks to the presence of XBox consoles for visitors to try their hand at the official MotoGp game.
