BMW-Logo

Project Info

Client: BMW
Task: Bmw Motorrad Italia
Timing: 2009 – 2010


About Project

BMW Motorrad, which made its debut in 2009 in the World Superbike Championship, wanted to give its fans a really exciting experience during the Italian legs of the World Championship.

The initiative enabled BMW fans to experience race-day excitement, enjoying special treatment and exclusive services in keeping with the brand’s values.

RTR Sports Marketing was responsible for staging the initiative at the three Italian stages of the championship: Monza, Misano and Imola.

Case histories

Sports sponsorships, activations, case studies and sports sponsorship plans by RTR Sports Marketing, a leading sports marketing agency.

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  • 2009
  • Aethra
  • Sponsorship

Sponsorship: Aethra – Fiat Yamaha Team

aethra logo Company: Aethra Subject: Aethra premium partner of Fiat YamahaTeam Period: 2009 Aethra, a leading international company in video communication systems, becomes Premium Partner of[...]

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  • 2009
  • Events Tours and In Mall Promotions
  • Fastweb

GDO Tour: GP Race Fastweb Tour

Company: Fastweb Subject: GP Race FastwebTour 2008 Period: 2008 FASTWEB and Yamaha are back in the malls of Italy’s shopping centers with a promotional event designed and implemented a[...]

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