Project Info
Client:
Acer
Task:
Partnership with the Ducati Corse Team
Timing:
2010- 2011-2012
About Project
For more than 30 years Acer has been a leading information and technology firm, becoming one of the world’s biggest computer producers. It is indeed on the technological excellence, teamwork and competitiveness that the partnership with the Ducati Corse Team finds its foundations.
Once again the help and support of RTR sports marketing, Riccardo Tafa‘s sponsorship and sports marketing agency, have been basic to reach the agreement to become official sponsor.
Acer will be the official pc and monitor partner of the racing team, moreover Acer-branded hardware, including personal computers, monitor and Gateway servers, have been provided to Ducati, giving the Borgo Panigale factory top-notch, super powerful devices useful for 3D design and simulation.
Acer shall as well dispose of Ducati‘s name, fame and sporting image for its communication and marketing activities.
