YouTube TV, an over-the-top (OTT) live streaming offering which launched in several US markets earlier this year, will have advertisements and on-air call-outs throughout World Series coverage provided by MLB broadcast partner Fox, whose channels are also available via YouTube TV.
“We built a cable-free service that makes it easier than ever for fans to get access to their favourite live TV programming, including amazing live sporting events like the World Series on Fox,” said Kelly Merryman, YouTube’s managing director of content partnerships.
Written by
Emanuele Venturoli
Emanuele Venturoli is Head of Communication & Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.
