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How to contact the MotoGP teams
By Riccardo Tafà| Posted January 14, 2024 | In MotoGP, MotoGP, Sport Sponsorship
By Riccardo Tafà| Posted January 14, 2024 | In MotoGP, MotoGP, Sport Sponsorship
How to contact the MotoGP teams
I put myself in the position of the marketing or sponsorship director of a company who finds himself in need of contacting a MotoGP team because he wants information on the sponsorship packages and services that teams can offer to partners. Perhaps this gentleman instructs a member of his staff to do some research and this person, correctly, types into Google ‘how to contact MotoGP teams‘ or ‘team contacts / MotoGP Teams’ and, with a bit of luck and patience, in one click he finds himself talking directly to the teams…
The sponsorship landscape: better to have more options
Certainly the one mentioned in these first lines is a road that is possible to take, but is it the best one? The risk is to receive one-way information and, of course, only listen to the option of that team, which will certainly not tell you if competing teams have better opportunities to offer you. Think about it: what would happen if, with the positions reversed, a potential customer contacted you directly? Would you ever tell them that there are other opportunities? That there are your competitors who, for the specific need, are better equipped than you? I doubt it… and it is worth thinking about this when you start a process that may lead you to a non-brokered conversation with a sports property.
Perhaps there is a better way to contact teams and find the right solution to your needs without trial and error. Or perhaps there is no need to contact Team X or Y because they are already, for your sector, engaged with a competitor or perhaps do not have spaces available that can fit your budget.
It is therefore better to contact an agency that will effectively offer you this type of sports marketing consultancy, listening to what your objectives and needs are and using its specific knowledge to prepare the most suitable solution for your company and your circumstances.
One important thing about agencies…. Some boast of working exclusively with a team, in which case we return to the problem we mentioned above. These agencies will force the sale by always proposing the team they work for ‘exclusively’. This team may not be the best solution for you…. certainly is for them.
Finally, consider also that without a budget no agency can help you, without a budget no agency can offer solutions.
The number of options is so vast that it is impossible to answer exactly the classic question ‘how much does it cost to sponsor MotoGP?’: in fact, the range is enormous, from a few tens of thousands of Euros to over 10 million. So regardless of the route you choose to contact teams, teams, athletes or organisations, first think about which benefits are indispensable to you and which must necessarily be part of the package of rights you need to bring your sports marketing activity to life, then those that would be nice to have. Make a list of them and associate a budget with it. If you do not have a budget but only a hypothesis, you run the risk of misusing your time and not receiving the support you are looking for, as teams and agencies cannot guess what you need and how much you want to invest.
If, on the other hand, you have clear ideas and need the support of someone who can make the first quick checks at an early stage, then call us without hesitation and we will know how to guide you expertly through the world of one of the most exciting and adrenalin-pumping sports to be associated with. A sport, MotoGP, still able to offer extraordinary opportunities and ROI that will make you proud of your investment.
The same applies, of course, should you need to contact Formula E, Formula 1, MotoE, Moto2 and Moto3 teams, and any teams in general.
How to Contact the MotoGP Teams
Sponsoring the Aprilia Racing Team
Aprilia: background and information
Based in Noale, Italy, Team Aprilia Racing is a symbol of the combined effort between Aprilia, one of the most successful brands in the history of motorcycling, and its owner, the Piaggio Group, Europe’s leading motorbike and scooter manufacturer. After a difficult start to the return to racing, the Italian team has shown a much improved bike and a strong team. It is now time for the Aprilia team to start reaping the deserved results.
Riders:
Aleix Espargarò (ESP) 30/07/1989, Number: 41
Maverick Vinales (ESP) 12/1/1995, Number: 12
How to contact the Aprilia Racing Team MotoGP Team
Website: aprilia.com/en_IT/aprilia-racing/moto-gp/
Sponsoring the Ducati Lenovo Team
Ducati: background and information
Having arrived in MotoGP in 2007, the red Ducati from Borgo Panigale went on to world championship success in 2012 with Australian Casey Stoner before having to wait more than a decade to return to the top step of the podium. In recent years, however, thanks to brave and capable engineering, Ducati has brought a hyper-competitive Desmosedici to the track, capable of taking Pecco Bagnaia to the title in 2023 and 2022. The Bologna-based manufacturer now lines up eight bikes on the MotoGP grid: in addition to the two factory Reds, Prima Pramac, VR46 and Gresini racing are also equipped with the fast Desmosedici.
Riders:
Francesco Bagnaia (ITA) 14/01/1997 – Number: 63 / 1
Enea Bastianini (ITA) 30/12/1997 – Number: 23
How to contact the Ducati Lenovo MotoGP Team
Website: ducati.com/en/racing/motogp/home
Instagram: ducaticorse
Facebook: Ducati
Sponsoring the LCR Honda Team
LCR Honda: background and information
Team Honda LCR (the name stands for Lucio Cecchinello Racing) has been one of the most recognised and successful ‘unofficial’ teams in the last 20 years of motorbike racing. In fact, thanks to Lucio Cecchinello’s vision and a team of motivated and creative people, LCR has managed to achieve numerous successes in the Cal Crutchlow era, bringing home several podiums and some victories. Now the Monegasque-Romagnolo team presents Japanese rider Taka Nakagami and Frenchman Johann Zarco on the starting line. The aim is to overcome the difficult moment of the last few years and establish themselves with increasing consistency in the top 10.
Riders:
Johann Zarco (FRA) 16/7/1990 – Number: 5
Takaaki Nakagami (JPN) 9/02/1992 – Number: 30
How to contact the LCR Honda MotoGP Team
Website: lcr.mc/
Facebook: LCRHondaMotoGPTeam
Instagram: lcr.team
Sponsoring the Monster Energy Yamaha MotoGP
Monster Energy Yamaha MotoGP: background and information
Arguably the most popular team ever, the Yamaha Factory Racing team has been linked to some of the best names in the history of two wheels, from Jorge Lorenzo to Rainey to 9-time World Champion Valentino Rossi. After the exit from the team of the legendary The Doctor, Lin Jarvis and his team thought it was time to play the French card of the young talent Fabio Quartararo, who certainly did not disappoint, winning the 2021 MotoGP World Championship. From 2024 the Frenchman’s partner is Spaniard Alex Rins, fresh off a contract after a season full of pitfalls at Team LCR Honda
Riders:
Alex Rins (ESP) 8/12/1995 – Number: 42
Fabio Quartararo (FRA) 20/04/1999 – Number: 20
How to contact the Monster Energy Yamaha MotoGP Team
Website: yamahamotogp.com
Facebook: yamahamotogp
Instagram: yamahamotogp
Sponsoring the Gresini Racing Team
Gresini Racing: background and information
In the history of MotoGP, few market transactions have been as surprising as the one that brought the two Marquez brothers to the Faenza-based team for the 2024 racing season. Equipped with a high-performance Ducati Desmosedici, and backed by a far-sighted management, Team Gresini is aiming decidedly high thanks to the experience of eight-time World Champion Marc and his brother Alex, who has already shown last season that he can aim for the podium with continuity
Riders:
Marc Marquez (ESP) 17/2/1993 – Number: 93
Alex Marquez (ESP) 23/4/1996 – Number: 73
How to contact the Gresini Racing Team
Website: https://www.gresiniracing.com/
Facebook: GresiniRacing
Instagram: Gresiniracing
Sponsoring the Prima Pramac Racing
Pramac: background and information
It really took nothing for Jorge Martin in the 2023 season to become World Champion riding the Desmosedici of the Prima Pramac team. The Spaniard not only showed speed and grit, but also the ability to be consistent on all circuits and in all conditions. The Tuscan team has been in the limelight on more than one occasion, demonstrating the full potential of what is far more than a satellite team. For 2024, Frenchman Johann Zarco is replaced by Frankie Morbidelli, coming off an official Yamaha that has given him very few smiles.
Riders:
Franco Morbidelli (ITA) 4/12/1994 – Number: 21
Jorge Martin (SPA) 29/01/1998 – Number: 89
How to contact the Pramac Racing Team
Website: pramacracing.com
Facebook: PramacRacing
Instagram: pramacracing
Sponsoring the Red Bull KTM Factory Racing
KTM: background and information
When KTM made its comeback in 2017, everyone knew it would be a strong contender and they certainly weren’t wrong. Focused and driven by an incredible work ethic -and with the fine support of their friends at Red Bull- KTM improved their bikes dramatically, also thanks to the suggestions of MotoGP legend Dani Pedrosa. Brand Binder and Jack Miller added the rest: an aggressive and exciting pair of riders capable of delivering fun at every Grand Prix and aspiring to more than just podiums.
Riders:
Brad Binder (SAF) 11/08/1995 – Number: 33
Jack Miller (AUS) 18/1/1995 – Number 43
How to contact the Red Bull KTM Factory Racing Team
Website: ktm.com/en/racing/road-racing.html
Facebook: Official.KTM
Instagram: ktm_official
Sponsoring the Repsol Honda Team
Honda HRC: background and information
One of the most successful teams in the history of motorcycling, but also a team in search of a technical identity and personality, today the Repsol Honda Team is grappling with a rebirth that is not easy. The team with the wing has seen the departure of its favourite son, Marc Marquez, as well as a good portion of management and engineering direction, and now faces a new chapter. It does so with former World Champion Joan Mir and Italian Luca Marini, departing VR46.
Riders:
Joan Mir (SPA) 1/9/1997 – Number 36
Luca Marini (ITA) 10/8/1997 – Number: 10
How to contact the Repsol Honda MotoGP Team
Website: motogp.hondaracingcorporation.com
Facebook: hondaracingcorporation
Instagram: hondaracingcorporation
Sponsoring the Pertamina Enduro VR46 MotoGP Team
Pertamina Enduro VR46: Background and information
The team of nine-time World Champion Valentino Rossi never stops growing and, after a season of excellence thanks to the excellent results of Marco Bezzecchi and Luca Marini, it is aiming even higher for 2024, thanks to new partners and a renewed rider lineup. It is now Fabio Di Giannantonio who joins the ‘Bez’ on a yellow Ducati Desmosedici. The declared goal is to stay up there at the front and, why not, aim for the World Championship
Riders:
Marco Bezzecchi (ITA) 12/11/1998 – Number: 72
Fabio di Giannantonio (ITA) 10/10/1998 – Number: 49
How to contact the Pertamina VR46MotoGP Team
Website: vr46racing.it/
Facebook: vr46reacingteam
Instagram: vr46reacingteam
Sponsoring the Trackhouse Racing MotoGP Team
Trackhouse Racing: background and information
A new name in the MotoGP championship but definitely not new in the world of racing, Trackhouse is an American company famous for its presence in NASCAR and IMSA championships. It receives the baton from Team CryptoData RNF, from which it also inherits the Aprilia manufacturer’s motorbike fleet. Fernandez and Oliveira can do well, especially if the team finds the serenity to work on an already excellent technical base and has the time to focus on team development in the future.
Riders:
Raul Fernandez (SPA) 23/10/2000 – Number: 25
Miguel Oliveira (POR) 4/1/1995 – Number: 88
How to contact the Trackhouse Racing MotoGP Team
Website: https://www.trackhouse.com/about
Facebook: teamtrackhouse/
Instagram: teamtrackhouse/
Sponsoring the GasGas Factory Racing Tech3 Team
GasGas Factory Racing Tech 3: background and information
Pedro Acosta, the only Rookie on the grid of the year 2024 arrives in MotoGP amid general curiosity. Very young, he has already amazed the paddock in the Moto3 and Moto2 seasons and promises sparks from his first outing in the premier class. He will be riding an excellent KTM -satellite in name only- and a team, GasGas, that makes no secret of its ambitions and dreams. Acosta and Fernandez could really be the jack-in-the-box of 2024 and turn the tables on all the riders.
Drivers:
Pedro Acosta (SPA) 25/5/2004 – Number: 31
Augusto Fernandez (ESP) 23/9/97 – Number: 37
How to contact GasGas Racing Team
Website: https://www.gasgas.com/
Facebook: gasgas.official
Instagram: gasgas.official
Riccardo Tafà
Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.
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Read MoreWhy choose RTR Sports Marketing
In an era where it is possible to get anywhere with a click, there is a strong temptation to approach teams and properties directly for sponsorship projects.
By doing so, we are convinced that we are shortening the value chain, saving time and money. However, these DYI methods are anything but risk-free and what initially appears to be a competitive advantage soon turns into a problem that is difficult to resolve. That’s why there are agencies. And this is why you should rely on us for your sponsorships.
Save time and money
When first approaching a sponsorship or sports marketing project, it is difficult to know immediately which stakeholders are correct, what the decision flow is, and what the right timelines are for each process. Sports is a very specialized field of action, and fitting effectively into its paths can take a lot of time and therefore money. We, on the other hand, know referents and spheres of action and know who to talk to, when and how. So you are also more effective.
The right information, the right choice
Sports is an immense passion, and for our heart colors we would be willing to do anything. But business is a different business, and it is important to make the best possible strategic decisions based on independent research, statistics and reliable data. A sports marketing and sports sponsorship agency like RTR has an objective, 360-degree picture of the scenario and can tell you what is really best for you: which sport, which athlete, which team. This is because we possess a great deal of data and information on ratings, segmentation and attitudes. Because the numbers don’t lie. Never.
Activations are the beating heart
Activations are the real heart of sports sponsorship. Without them, there remains only a blank sticker on a motorcycle, car or uniform and no contact with the public, no emotional connection, no impact on the bottom line. Then how do you do it? It certainly won’t be the teams or the athletes who will help you leverage sponsorship and enjoy the many marketing rights you have paid for. To bring out the best in a sports marketing project you need an agency that knows how to use sponsorship to engage the fanbase on the Web, to reach out to Shopping Centers, to organize hospitality, to develop B2B and B2C opportunities, and to get “your” athletes in front of millions of potential consumers.
Objective measurements for a certain return
Would you ever go to the dealer who sold you the car and ask if the competitor’s car is better? No, of course. So, how do you expect to get firm measurements of the effectiveness of your sponsorship if you do not rely on someone super partes? At RTR, we have always worked with independent third-party agencies that allow us to know the return on any exposure of your brand on TV and in the media. In addition, we believe in calculating ROI as the ultimate measure of your success-so we can tell you for every penny you spend how much you are making.
Sit back, relax, we’ll take care of it
We have been involved in sports sponsorship and sports marketing for more than 15 years. We are consultants in the sense that our goal is to maximize your investment, but we are also an agency that manages the project from start to finish. We have been doing this since 1995 with passion and professionalism, following three principles that have become cornerstones of our business: independence, verticality and transparency.
I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.
Gianluca Degliesposti
Executive Director Server&Storage EMEA
Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.
Francois Ribeiro
Commercial Director
Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.
Luca Pacitto
Head of Communication
We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.
Lucio Cecchinello
Team Principal
I have known and worked with Riccardo Tafà since 1995 when we collaborated for the first time on a project for the Williams Formula 1 team. Several clients followed. After leaving Williams to work for Gerhard Berger then owner of the Toro Rosso F1 Team, I turned again to Riccardo to seek his help in finding a tool supplier for the team and Riccardo duly obliged with an introduction to USAG, a partnership with Toro Rosso which endured for five years. I recently started a new role as Group Commercial Director for the renowned Andretti Autosport organisation and I find myself working with Riccardo once again on a number of interesting projects. Why has this relationship with Riccardo endured ? He’s smart, knows the commercial side of sport inside out and back to front and he’s honest and trustworthy. Riccardo Tafà is a “doer” not a “talker”: in over 20 years I have never had a dispute either with him or with a company that he has introduced and each partnership introduced by Riccardo has delivered quantifiable ROI to rights holder and sponsor alike. I can think of no better testimonial of Riccardo’s diligence, knowledge, contact base and hard work than that.
Jim Wright
Group Commercial Director
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