In Sports Marketing

Uk pay-TV broadcaster Sky has secured the rights for the upcoming boxing rematch between British heavyweight rivals David Haye and Tony Bellew.

The bout, which is scheduled to take place at London’s O2 Arena on 17th December, will be shown on the Sky Sports Box Office pay-per-view service.

Adam Smith, head of boxing at Sky Sports, said: “This is one of the most eagerly anticipated fights in recent times, as arch rivals Tony Bellew and David Haye lock horns again in a pre-Christmas cracker.

Bellew-haye

Emanuele Venturoli
Emanuele Venturoli
A graduate in Public, Social and Political Communication from the University of Bologna, he has always been passionate about marketing, design and sport. Even before finishing his studies, he started working in sports marketing and discovered the importance of everything outside the playing field. Since 2012 he has been with RTR Sports, where he is now Head of Communication and Marketing Officer for projects related to Formula 1, MotoGP and the best of other two- and four-wheel motor sports.
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