Category: Formula E
May 2, 2025
McLaren Formula E Exit: What’s Changing for Sponsors and the Sport
In a significant shift within the motorsport landscape, McLaren Racing has announced its departure from the Formula E Championship at the conclusion of the 2024–25 season. This decision, st[...]
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November 25, 2024
Beyond Visibility: Sponsorships in Motorsport and B2B Opportunities.
The sponsorships in the world of motorsport are often perceived as an opportunity to gain visibility on a global scale, associating one’s brand with one of the world’s most exciti[...]
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September 13, 2024
Formula E Soars: Global TV Audience Grows by 35% to 491 Million
All-electric series maintains its position as the fastest-growing motorsport worldwide Formula E is becoming more and more popular and has reported a significant increase in its global televi[...]
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July 9, 2024
Do Formula E still swap cars?
Formula E, the all-electric racing series, has come a long way since its inception in 2014. One of the most interesting aspects of its early seasons was the practice of car swapping, a unique[...]
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July 9, 2024
Do Formula E cars have gears?
Formula E, the electric counterpart to the renowned Formula 1, has rapidly gained popularity since its inception in 2014. Known for its innovative approach to motorsport, Formula E showcases [...]
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July 4, 2024
How fast are the Formula E cars?
Formula E is one of the most innovative and sustainable motorsport competitions in the world. With an emphasis on electric technology, this racing series is quickly becoming popular among mot[...]
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June 27, 2024
The Future of Formula E Sponsorship: Trends and Opportunities for 2025
As Formula E races towards its second decade of existence, the all-electric motorsport series continues to evolve and attract increasing interest from sponsors and partners. With sustainabili[...]
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October 3, 2023
Formula E: a whole lotta records and the rise of a new era in motorsports
Zoooooom! That’s the sound of many records being broken one after another. Formula E season 9 didn’t just rustle but exploded, sending shockwaves throughout the motorsport landsca[...]
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July 31, 2023
Jake Dennis: who is the new Formula E World Champion?
The just concluded season of the ABB FIA Formula E World Championship was a rollercoaster of excitement, high-speed racing and technological advances. This ninth season was characterised by 1[...]
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July 25, 2023
The 2024 Formula E Calendar + Downloadable PDF Calendar
Formula E, the electrifying apex of sustainable racing, has unveiled its highly-anticipated 2024 calendar, sparking waves of enthusiasm across the motorsport world. With 17 pulse-pounding rac[...]
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July 24, 2023
The sponsors of the 2023 Formula E World Championship
Formula E, alongside MotoE and Extreme-E, represents the forefront of a potential revolution in motorsport, harnessing alternative technologies. The key advantage of these series is their emi[...]
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June 30, 2023
The Significance of Speed in Modern Commercial Campaigns: A Comprehensive Analysis
Introduction In contemporary commercial campaigns, the concept of speed plays a pivotal role, particularly when intertwined with sports. Initially, the focus on speed revolved around physical[...]
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March 23, 2023
The Cost of Formula E sponsorship
Formula E is a relatively new motorsport that has been gaining popularity in recent years. With its focus on sustainability and electric power, it has attracted many fans and sponsors alike. [...]
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January 29, 2023
Revving Up Electric Racing Promotions
As a Motorsport sponsorship agency, we know very well the role and importance of the emerging electric racing series. Formula E, MotoE and Extreme E have been growing rapidly in the past few [...]
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August 31, 2022
Formula E calendar 2023: new host countries and Gen3 ready to debut
The provisional 2023 FIA Formula E calendar has been released and is set to welcome new stages, such as India and Brazil, as well as a long-awaited new generation of single-seaters. [...]
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August 23, 2022
Formula E: differences with Formula 1 and 5 good reasons to sponsor it
Formula E is the latest iteration of motorsport- officially becoming an FIA championship in 2020. It is a world series, involving races in some of the world’s ‘most progressive cities’.[...]
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January 27, 2022
The Formula E 2022 season calendar and where to watch it
The ABB FIA Formula E World Championship returns again this Friday and Saturday, 28 and 29 January in Diriyah, with the opening rounds of season 8 from the historic heart of Saudi Arabia with[...]
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April 23, 2021
2021 Formula E Calendar
The Formula E championship, as it happens for Formula 1 and MotoGP, evaluates the evolution of the pandemic day by day, periodically reviewing the organization of its calendar. Once the stage[...]
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June 27, 2015
Formula E: Piquet takes Formula E championship as Bird wins unbelievable season finale
Nelson Piquet Jr has won the 2014/2015 Formula E world championship in the 2nd London ePrix. The Brazilian started the race in 16th place, but he fought his way up to 7th to claim the champio[...]
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