Project Info
Client:
Dovi4 and Grimaldi Industry
Task:
Licensing
Timing:
2012
About Project
Grimaldi Industy, an important designer label of made in Italy clothing, has become an official licensee for the Italian territory of Dovi4, the brand belonging to the MotoGP rider Andrea Dovizioso. The signing of this agreement was made possible also thanks to the consultancy of RTR Sports, a leading sports marketing agency.
The licensing agreement allows Grimaldi Industry to produce clothing with the Dovi4 brand; this is going to meet the wishes of sports and passionate young people, beyond the very wide fan base who has always supported Andrea Dovizioso.