Category: Sport Sponsorship
April 28, 2014
Remembering Roland Ratzenberger: 1960-1994
On the 30th of April 1994, 20 years ago today, the Formula One world was stunned into silence when the first driver to die behind the wheel of a car in 8 years. His name was Roland Ratzenberg[...]
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April 23, 2014
Gallery: Images from the FIA World RallyCross 2014 Presentation
The FIA World Rallycross Championship presented by Monster Energy (World RX) was established in 2014 and is comprised of 12 rounds: Portugal, Great Britain, Norway, Finland, Sweden, Belgium, [...]
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April 21, 2014
Ride of the Day: Bentley Continental
The Bentley Continental GT is a grand tourer produced by British automaker Bentley Motors since 2003. It’s the first car released by Bentley under Volkswagen AG-management after their a[...]
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April 19, 2014
Formula One: Hamilton conquers China after securing hat-trick!
Lewis Hamilton has taken his 3rd win of the season after winning today’s Chinese Grand Prix at the Shanghai International Circuit. Nico Rosberg completed yet another Mercedes 1-2 finish[...]
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April 18, 2014
Formula One: Hamilton takes pole as Rosberg spins in tricky Chinese qualifying!
Lewis Hamilton has claimed pole position for the 2014 Chinese Grand Prix, his third pole position of the season. He out-qualified Daniel Ricciardo and Sebastian Vettel, with Nico Rosberg maki[...]
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April 17, 2014
F1: Fernando Alonso fastest in Chinese GP FP1
Ferrari’s Fernando Alonso was the fastest this morning during the first Free Practice of the Chinese GP in Shanghai. The spaniard, who recorded a good 1:39.783 is followed by the Merce[...]
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April 17, 2014
Formula One: Alonso and Hamilton fastest in Chinese Friday practice!
The Chinese Grand Prix weekend began today, with Fernando Alonso and Lewis Hamilton being the two fastest drivers in the two Friday practice sessions in preparation for Sunday’s race. I[...]
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April 17, 2014
Formula 1: Hamilton fastest after Day 1 in Shanghai
Lewis Hamilton has taken provisional pole position in Shanghai, after the first day of practice of the Chinese Grand Prix. The Mercedes driver shares the first row with Ferrari’s Fernan[...]
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April 14, 2014
Ride of the Day: Sideburn X Royal Enfield Bullet
The Royal Enfield Bullet was originally a British overhead valve single cylinder four-stroke motorcycle made by Royal Enfield in Redditch, West Midlands, but now produced by Royal Enfield Mot[...]
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April 14, 2014
Formula One: Red Bull appeal on Ricciardo’s home ‘DQ’ is rejected!
The FIA have rejected an appeal by Red Bull racing over their decision to disqualify Daniel Ricciardo from the season opening Grand Prix back in March. Daniel Ricciardo had finished 2nd in th[...]
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April 13, 2014
Formula One: Domenicali leaves Ferrari after poor 2014 start!
Ferrari team principal Stefano Domenicali has ‘resigned with immediate affect’ after the team’s poor start to their 2014 Formula One campaign. He has captained the team sinc[...]
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April 10, 2014
Sports Marketing" Ronaldo Gay" "Messi Cabron", the fashion brand’s provocation
Risky business There’s a thin line between smart provocation and bad taste. Cross that line and what might have been a clever marketing operation turns into commercial suicide. Sergio K[...]
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April 10, 2014
Formula One: FIA accept Gene Haas for 2015 and consider Forza Rossa!
The FIA have accepted an application by NASCAR team owner Gene Haas for the 2015 Formula One World Championship. The acceptance was announced after a meeting by the World Motor Sport Council [...]
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April 6, 2014
MotoGP: Jorge Lorenzo completes south-american tour
Movistar Yamaha MotoGP rider Jorge Lorenzo has just completed a whirlwind three-day tour of South America, stopping in both Colombia and Mexico in advance of this weekend’s MotoGP race in A[...]
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April 5, 2014
Formula One: Lewis leads Silver Arrow 1-2 in scintillating desert race!
Lewis Hamilton has won the 2014 Bahrain Grand Prix in a breathtaking finish to the 900th Formula One race in history. A late safety car bunched up the field, leading to a 10 lap sprint to the[...]
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April 5, 2014
Formula One: Championship standings after Bahrain Grand Prix (round 3)
Drivers Standings: POS Driver Team Points 1 Nico Rosberg Mercedes 61 2 Lewis Hamilton Mercedes 50 3 Nico Hulkenburg Force India 28 4 Fernando Alonso Ferrari 26 5 Jenson Button McLaren 23 6 Se[...]
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April 4, 2014
Formula One: Rosberg steals second consecutive Bahrain pole!
Nico Rosberg has taken pole position for the 2014 Bahrain Grand Prix at the Bahrain International Circuit. The Mercedes driver had looked to have to settle for second throughout the weekend s[...]
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April 3, 2014
Formula One: Mercedes dominate day and night in Bahrain practice!
After dominating last weekend at the Malaysian Grand Prix, both Lewis Hamilton and Nico Rosberg took the top two spots in both Friday practice sessions for this weekend’s Bahrain Grand Prix[...]
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April 1, 2014
Sport News: Honda HRC introduces new Cross-Country Rallies structure
The new 2014 season of Cross-Country Rallies is about to get underway and the new Team HRC is ready for its debut in Abu Dhabi. 2014 will be an important year for Team HRC, as it officially t[...]
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March 30, 2014
Ride of the Day: Giugiaro Brivido Martini Racing
Italdesign Giugiaro S.p.A is a design and engineering company based in Moncalieri, Italy that traces its roots to the 1968 foundation of Studi Italiani Realizzazione Prototipi S.p.A by Giorge[...]
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