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Category: Sports Marketing

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June 4, 2018

Is a MotoGP Paddock Pass worth it? We review the hottest ticket in town

You’ve been wanting it, you’ve been craving it, you’ve been hunting it, and now you have it; but is a MotoGP Paddock Pass worth it? The answer is, well, “maybe”. Time to shed some l[...]

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April 16, 2018

Do I get to meet the riders with a MotoGP Pass?

Aaah, yes, meet MotoGP Riders… The eternal, never-fading, ever-lingering question is here again. But this time, I am ready. Again, I embrace it with perpetual docility and welcome it wi[...]

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April 9, 2018

How much does it cost to sponsor a MotoGP Team?

One of the most frequently asked questions we receive at our e-mail address info@rtrsports.com is this: how much does it cost to sponsor MotoGP? Unfortunately it is the classic question which[...]

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December 11, 2017

9 Great Sporting Moments of 2017

2017 best sporting moments As we are almost ready to call it quits on this 2017 campaign, it’s now a good time to take a couple of minutes and review some of the best sporting moments [...]

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November 29, 2017

Formula 1 standings for the 2017 Championship

Driver’s Championship Position Driver Points Nationality 1 Lewis Hamilton 363 GB 2 Sebastian Vettel 317 GER 3 Valtteri Bottas 305 FIN 4 Kimi Raikkonen 205 FIN 5 Daniel Ricciardo 200 AUS[...]

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October 27, 2017

The 4 Macro Areas of Sports Marketing

In 2023, when MotoGP introduced the Sprint races and redesigned the experience of an entire race weekend, and Monster Energy renewed its title sponsorship with the Yamaha factory team in that[...]

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October 25, 2017

Global Sports Sponsorship Spending

Sports Sponsorship Spending We are fast approaching the end of the year, and the projection data for total worldwide sponsorship spending in 2017 reached a stunning $62.8 billion, with an inc[...]

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October 18, 2017

Bologna serve up Camst renewal

Top-flight Italian soccer side Bologna have extended their longstanding sports sponsorship partnership with Camst for a further year. Christoph Winterling, Bologna’s marketing and commercia[...]

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October 11, 2017

New Jersey Devils run with Metropolitan Riveters

The National Hockey League’s (NHL) New Jersey Devils have entered a three-year strategic partnership with National Women’s Hockey League (NWHL) team the Metropolitan Riveters to help grow[...]

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October 11, 2017

Inter Milan signs sponsorship with electric mobility partner Nilox

Italian soccer team Inter Milan have announced a one-year partnership with sports technology brand Nilox. In a deal announced on Wednesday, Nilox will be listed as the Serie A outfit’s of[...]

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October 10, 2017

Fiba, ESPN sign 5-year partnership

Us cable broadcaster ESPN has signed an agreement to show Fiba-sanctioned international basketball tournaments for the next five years. The deal, which runs until September 2021, includes the[...]

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October 10, 2017

Controversial "Anthem rule" to make NFL players stand to be discussed

As the NFL continues to be embroiled in controversy over players protesting during the national anthem, team owners are reportedly considering making a change. According to Dow Jones (via CNB[...]

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October 9, 2017

76ers take a gamble on Embiid’s contract

The Philadelphia 76ers have agreed to a five-year, $148 million max rookie contract extension for fourth-year center Joel Embiid, according to ESPN’s Adrian Wojnarowski. According to Wo[...]

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October 8, 2017

La Liga, El Corte Inglés sign sponsorship deal over travel agency

The agreement will see the department store’s Viajes El Corte Inglés brand become La Liga’s official travel agency for the 2017/18 season, in a deal which covers both the top-flight La L[...]

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October 8, 2017

AS Roma and new agency LaPresse sign sponsorship deal

Italian soccer team AS Roma announced a four-year partnership with national news agency. LaPresse, Italy’s leading multimedia news agency, has entered into a four-year strategic partne[...]

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October 5, 2017

TJ Watt inks Reebok deal

NFL rookie joins older brothers as ambassador of sportswear brand. National Football League (NFL) player TJ Watt has signed an endorsement deal with Reebok. The three brothers are the only fo[...]

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October 4, 2017

Tennessee Titans raise a glass with Ole Smoky

The National Football League’s (NFL) Tennessee Titans have signed a multi-year sponsorship deal with local whiskey producer, Ole Smoky Distillery. “Nothing screams Tennessee spirit more t[...]

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October 4, 2017

AS Roma suit up with Hugo Boss

German fashion house Hugo Boss will be the fashion partner of Italian soccer side AS Roma for the 2017/18 season. Under the new agreement, Hugo Boss will provide a range of casual clothing fo[...]

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October 3, 2017

Poste Italiane delivers FIGC partnership

The Italian Football Federation (FIGC), the governing body for soccer in Italy, has agreed a new partnership with Poste Italiane. “We’re honoured to be involved with a prestigious brand s[...]

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October 3, 2017

Sky lands UK rights for Bellew-Haye rematch

Uk pay-TV broadcaster Sky has secured the rights for the upcoming boxing rematch between British heavyweight rivals David Haye and Tony Bellew. The bout, which is scheduled to take place at L[...]

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