February 28, 2017
Sports Sponsorship and women… Some days ago, our friends at Optimy have raised a very interesting topic (and a rather modern one indeed) about gender differences in sports sponsorship. [...]
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February 19, 2017
NBA Take Two Interactive Software and eSport League On February 9 the National Basketball Association and Take-Two Interactive Software announced plans to launch the NBA 2K eLeague, the first[...]
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February 16, 2017
Australian MotoGP Test Results- Day 2 The second official three-day pre-season test proved to be very productive for Marc Marquez, who today celebrated his 24th birthday, and for teammate Dan[...]
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February 15, 2017
Marc Marquez completed an active second day of testing at Phillip Island, finishing second with a time of 1’29.309” recorded on lap 20 of 107 (more than any other rider). On a day again m[...]
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February 15, 2017
After a successful first outing around the Phillip Island Grand Prix Circuit yesterday, Movistar Yamaha MotoGP‘s Maverick Viñales and Valentino Rossi were back on the track today to contin[...]
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February 14, 2017
Australian testing day The first day of the Australian test has concluded with Repsol Honda’s Marc Marquez leading the field, his fastest lap of 1’29.497” just three-thousands of a seco[...]
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February 13, 2017
The A-Z of MotoGP Hospitality There can be little doubt that MotoGP hospitality packages are one of the best ways to enjoy a weekend of racing, and one of the most powerful tools in sports[...]
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January 31, 2017
The sun was shining on the final day of the Sepang test, and the Repsol Honda riders wasted no time in taking to the track at 10 a.m. Completing a productive day of testing that was mainly fo[...]
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January 31, 2017
Movistar Yamaha MotoGP has wrapped up the first official IRTA test of the 2017 season today at the Sepang International Circuit in Malaysia. Riders Maverick Viñales and Valentino Rossi have [...]
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January 30, 2017
2017 MotoGP Test Schedule in Sepang Movistar Yamaha MotoGP riders Maverick Viñales and Valentino Rossi carried out their testing programme in a positive fashion today. Despite challenging tr[...]
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January 29, 2017
Repsol Honda Team 2017 Seventy-four days after the Repsol Honda Team ended their successful 2016 campaign in Valencia, reigning MotoGP World Champion Marc Marquez and teammate Dani Pedrosa, R[...]
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January 29, 2017
Movistar Yamaha MotoGP Teams Maverick Viñales and Valentino Rossi successfully start 2017 MotoGP testing. They completed the first day of official IRTA MotoGP testing in 2017 at t[...]
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January 24, 2017
Cal Crutchlow 2017 News and Updates Cal Crutchlow was awarded the Royal Automobile Club’s coveted Torrens Trophy ( to know more about: Torrens Trophy) yesterday in London for being first Br[...]
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January 18, 2017
Movistar Yamaha MotoGP 2017 Today the Movistar Yamaha MotoGP Team gave racing fans from all over the world a first glimpse of its team colours for the new season during the official team laun[...]
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January 10, 2017
Honda Racing Corporation are pleased to announce a new partnership with SC-Projectas official technical sponsor of exhaust systems for the Repsol HondaTeam The SC-Project logo will feature on[...]
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January 1, 2017
Click here for the 2018 MotoGP Team and Riders Sam Lowes – GB Aleix Espargaro – ESPHector Barbera – ESP Loris Baz – FRAJorge Lorenzo – ESP Andrea Dovizioso [...]
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December 21, 2016
What is sports marketing? Sports marketing definitions from A to Z From sponsorship activation to the potential impact of Generation Z, there are lots of different aspects to sports marketing[...]
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December 19, 2016
2017 MotoGP Season: 5 things to watch As 2016 draws to a close, teams and riders have already started working on their 2017 quests. Needless to say, it will be a very important year for the [...]
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December 11, 2016
Top 15 sports moments in 2016 There can be little doubt 2016 has been a heck of a year, one that will go down in history as one of the most reckless, unpredictable and wacky of the last deca[...]
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December 6, 2016
MotoGP Sponsorship: Repsol, Honda renew MotoGP contract until 2018 Repsol Honda MotoGP Sponsor: the sponsorship between the Spanish energy company and the Japanese vehicle manufacturer has be[...]
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