Our blogs
January 11, 2016
Dakar: Toby Price takes another victory in Dakar stage 8
Red Bull KTM Factory Racing’s Toby Price on Monday resumed his Dakar Rally challenge in Argentina with another stage win as riders set out on the second half of this 9,000km epic. It was th[...]
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January 6, 2016
Dakar: Honda dominate Stage 4 with stunning one-two
Joan Barreda and Paulo Gonçalves commanded the fourth special of the Dakar Rally – the first part of the gruelling marathon stage – and are now well-placed at the head of the general sta[...]
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January 4, 2016
Dakar: KTM’s Price takes home Stage 2 win
Red Bull KTM Factory Racing’s Toby Price of Australia opened his bid for the 2016 Dakar Rally with a narrow win in Stage 2 when competition finally got underway on Monday. Price won Red Bul[...]
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January 4, 2016
How To Use Social Media in Sports Marketing
Social Media in Sports Marketing are an efficient way to communicate directly with fans. Teams, leagues, athletes have accounts which allow fans to connect personally. Social Media in sports[...]
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January 3, 2016
Dakar: Stage 1 Cancelled due to safety concerns
After yesterday’s sweltering 40 degrees in Rosario, today nature whipped up a lighting storm bad enough that race organisers were forced to cancel the first stage citing safety concerns. Ri[...]
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January 1, 2016
I got 20.665 emails in 2015 and was not amused
Today, my Mail application left me. It literally (well, not literally) died on me, with no notice, no warning and absolutely no regard for the calendar, which carelessly read Wednesday, decem[...]
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December 29, 2015
The three top sports advertising and branding stories of 2015
In this article the 3 most-read sports advertising and branding stories of 2015. Sport plays a great role in brand advertising. Sport and Advertising have a very long relationship because spo[...]
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December 21, 2015
Learn marketing for free: the 9 best online resources
There are a lot of online free resources available to learn marketing for free, and this is one of the enjoyable aspects of working in digital marketing today. It’s Christmas time an[...]
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December 20, 2015
Motocross: Nick Kouwenberg to race in American Supercross
Nick Kouwenberg, Honda Jtech European 250 Motocross Champion, will make the journey west to compete in the 2016 season of the AMA Supercross 250SX West Region championship. With support f[...]
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December 10, 2015
Turkish Airlines will sponsor the 2016 UEFA European Championship
Sports Sponsorhip latest news: Turkish Airlines will sponsor the 2016 UEFA European Championship, hosted by France between June 10 and July 10. Turkish Airlines has signed this sport sponso[...]
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December 2, 2015
F1 Calendar for the 2016 Season and changes in regulations
Formula One racing’s governing body, the FIA, has formally ratified a 21-race calendar for the 2016 season, running from March to November. A meeting of the FIA’s World Motor Spor[...]
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November 29, 2015
Final championship standings for the 2015 F1 season!
Mercedes AMG Petronas’ Lewis Hamilton has won the 2015 Formula 1 Championship with 381 points. It’s the third World Title for the British Driver: he won his first in 2008 with McL[...]
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November 28, 2015
Formula One: Rosberg leads Mercedes 1-2 in Abu Dhabi to end 2015 season
Nico Rosberg has won the 2015 Abu Dhabi Grand Prix ahead of team-mate Lewis Hamilton, with Mercedes once again earning a 1-2 finish. The German led away from pole position, with the threat of[...]
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November 27, 2015
Formula One: Rosberg leads 15th Mercedes 1-2 in Abu Dhabi qualifying
Nico Rosberg has claimed pole position for the 2015 Abu Dhabi Grand Prix, the final race of the season. The German led team-mate Lewis Hamilton by 4 tenths, meaning that he now taken 6 pole p[...]
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November 26, 2015
Formula One: Mercedes ahead in Abu Dhabi Friday practice
Mercedes led the final two Friday practice sessions of the 2015 Formula One world championship at the Yas Marina circuit in Abu Dhabi. Lewis Hamilton and Nico Rosberg both topped one session [...]
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November 26, 2015
Honda HRC: testing continues in Jerez for Marquez and Pedrosa
Honda HRC Press Release: the Repsol Honda Team have completed a productive second day of testing in Jerez. Cold temperatures of 5ºC welcomed the team at the track but by late morning it had [...]
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November 26, 2015
Sports sponsorship: three very strange sports co-brandings
Sport sponsorships are a very important tool for companies and brands. Sport is the ideal arena to engage customers, because it involves people in the unique moment of entertainment. Mor[...]
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November 25, 2015
MotoGP: Repsol Honda commence final test of the year
With the testing ban coming into effect of 1st December, Repsol Honda’s Marc Marquez and Dani Pedrosa took to the track yesterday in Jerez for the first day of the three-day test. A [...]
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November 22, 2015
Press release: Honda bid a fond farewell to Casey Stoner
Honda Press Release: Casey Stoner will part ways with the Japanese manufacturer at the end of 2015, after a five year collaboration with Honda Racing Corporation. Casey joined the factory squ[...]
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November 17, 2015
How to Boost your Facebook Engagement
Are you looking to boost your Facebook strategy? Learn what a Facebook social media strategy should include. Engage people is really important for your strategy, make them feel important and [...]
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