Our blogs
January 1, 2016
I got 20.665 emails in 2015 and was not amused
Today, my Mail application left me. It literally (well, not literally) died on me, with no notice, no warning and absolutely no regard for the calendar, which carelessly read Wednesday, decem[...]
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December 29, 2015
The three top sports advertising and branding stories of 2015
In this article the 3 most-read sports advertising and branding stories of 2015. Sport plays a great role in brand advertising. Sport and Advertising have a very long relationship because spo[...]
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December 21, 2015
Learn marketing for free: the 9 best online resources
There are a lot of online free resources available to learn marketing for free, and this is one of the enjoyable aspects of working in digital marketing today. It’s Christmas time an[...]
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December 20, 2015
Motocross: Nick Kouwenberg to race in American Supercross
Nick Kouwenberg, Honda Jtech European 250 Motocross Champion, will make the journey west to compete in the 2016 season of the AMA Supercross 250SX West Region championship. With support f[...]
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December 10, 2015
Turkish Airlines will sponsor the 2016 UEFA European Championship
Sports Sponsorhip latest news: Turkish Airlines will sponsor the 2016 UEFA European Championship, hosted by France between June 10 and July 10. Turkish Airlines has signed this sport sponso[...]
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December 2, 2015
F1 Calendar for the 2016 Season and changes in regulations
Formula One racing’s governing body, the FIA, has formally ratified a 21-race calendar for the 2016 season, running from March to November. A meeting of the FIA’s World Motor Spor[...]
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November 29, 2015
Final championship standings for the 2015 F1 season!
Mercedes AMG Petronas’ Lewis Hamilton has won the 2015 Formula 1 Championship with 381 points. It’s the third World Title for the British Driver: he won his first in 2008 with McL[...]
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November 28, 2015
Formula One: Rosberg leads Mercedes 1-2 in Abu Dhabi to end 2015 season
Nico Rosberg has won the 2015 Abu Dhabi Grand Prix ahead of team-mate Lewis Hamilton, with Mercedes once again earning a 1-2 finish. The German led away from pole position, with the threat of[...]
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November 27, 2015
Formula One: Rosberg leads 15th Mercedes 1-2 in Abu Dhabi qualifying
Nico Rosberg has claimed pole position for the 2015 Abu Dhabi Grand Prix, the final race of the season. The German led team-mate Lewis Hamilton by 4 tenths, meaning that he now taken 6 pole p[...]
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November 26, 2015
Formula One: Mercedes ahead in Abu Dhabi Friday practice
Mercedes led the final two Friday practice sessions of the 2015 Formula One world championship at the Yas Marina circuit in Abu Dhabi. Lewis Hamilton and Nico Rosberg both topped one session [...]
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November 26, 2015
Honda HRC: testing continues in Jerez for Marquez and Pedrosa
Honda HRC Press Release: the Repsol Honda Team have completed a productive second day of testing in Jerez. Cold temperatures of 5ºC welcomed the team at the track but by late morning it had [...]
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November 26, 2015
Sports sponsorship: three very strange sports co-brandings
Sport sponsorships are a very important tool for companies and brands. Sport is the ideal arena to engage customers, because it involves people in the unique moment of entertainment. Mor[...]
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November 25, 2015
MotoGP: Repsol Honda commence final test of the year
With the testing ban coming into effect of 1st December, Repsol Honda’s Marc Marquez and Dani Pedrosa took to the track yesterday in Jerez for the first day of the three-day test. A [...]
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November 22, 2015
Press release: Honda bid a fond farewell to Casey Stoner
Honda Press Release: Casey Stoner will part ways with the Japanese manufacturer at the end of 2015, after a five year collaboration with Honda Racing Corporation. Casey joined the factory squ[...]
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November 17, 2015
How to Boost your Facebook Engagement
Are you looking to boost your Facebook strategy? Learn what a Facebook social media strategy should include. Engage people is really important for your strategy, make them feel important and [...]
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November 16, 2015
Honda Press Release: plans for 2016 announced
In August this year, 56 years since first participating in the FIM Road Racing World Championship Series in 1959, Honda achieved an unprecedented 700 world motorcycle Grand Prix victories in [...]
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November 14, 2015
F1: Rosberg secures 2nd place in standings with Interlargos win
Nico Rosberg has won the 2015 Brazilian Grand Prix from pole position, with team-mate Lewis Hamilton unable to pass him during the race. The win has secured 2nd place in the championship stan[...]
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November 13, 2015
Formula One: Rosberg continues run of Pole Positions in Brazil qualifying
Nico Rosberg has qualified on pole position for tomorrow’s Brazilian Grand Prix at Interlargos; continuing his run of front row qualifications that has now extended to 5 in a row. Rosbe[...]
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November 12, 2015
Formula One: Silver Arrows duo fastest in Brazilian Friday practice
The first two practice sessions for the 2015 Brazilian Grand Prix at Interlargos took place today, with both Mercedes drivers Lewis Hamilton and Nico Rosberg finishing fastest in the sessions[...]
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November 10, 2015
Rossi, Lorenzo and the truth we won’t admit
In the aftermath of one of modern Motorcycle Racing’s darkest pages, it is hard to put together the pieces of a puzzle shattered several weeks ago. For every and each one of these pieces t[...]
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